All Things Data-Driven Marketing

Learn all you need to know about conversion rate optimization and digital analytics to enhance your marketing skills and customer acquisition

Welcome to Digistrat!

Hi, I’m Daud – founder of Digistrat.

I’ve worked with digital marketing since 2011 and spent a big chunk of those years working intensely in the cross-area of data and marketing.

Digistrat is a place where I share my knowledge, learnings, and experiments pertaining to conversion rate optimization, using both qualitative and quantitative methods.

I will also spend a considerable amount of time delving into digital analytics, mainly via Google Analytics, and uncovering some of the best ways of using web analytics to optimize customer acquisition.

Latest Posts from the Blog